How to Write Blog Posts That Rank on Google

Writing for Humans and Search Engines

The secret to a successful blog post is balancing high-quality information with technical SEO structure. You aren't just writing for people; you are writing for a complex algorithm that needs to understand what your content is about.

Keyword Intent Over Keyword Stuffing

Years ago, people would 'stuff' keywords into sentences to rank. Today, Google looks for 'Search Intent.' Does your post actually answer the user's question? By focusing on providing the best possible answer, you naturally include the keywords Google is looking for.

The Power of Proper Headings

Headings (H1, H2, H3) act as a map for search engines. They tell the algorithm which sections are the most important. A well-structured post with clear headers is easier for both humans to skim and for bots to index, which is the ultimate key to ranking on page one.

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